insight & strategy
The most difficult part of running a marathon isn’t the marathon itself – it’s the 300+ miles you run in the months prior.
In this personal project, I leveraged this little known fact by auctioning off each of my several-dozen training runs.
Training
The registration fee is typically a few hundred dollars. That pales in comparison to grinding out 40-50 training runs in the 12-16 weeks prior to the marathon itself.
Raceday
Running a marathon will likely turn your world upside down. Your lungs will feel like they're on fire, your appendages will throb with mutiny and your face will likely feel like it's going to explode.
Finishing
When your body's muscles reach their lactic acid threshold, they'll cramp like you can't imagine. This is known as, "the wall". At that point, runners seem to circle like vultures, just waiting to pick you off.